Promotions

A promotion with an end date, that takes itself down when it expires.

The offer ended on the thirty-first and the poster is still in the window on the fourth, because taking a promotion down is a job nobody is assigned and nobody misses until a customer asks for the price on the sign. Expired promotions are the most common thing wrong with retail signage.

No card · no box to buy · pairs in about two minutes

What goes on the screen

Running promotional and offer content on screens with date-scoped scheduling, so a campaign appears on its start date and stops on its end date across every screen on the channel.

How it is different

Five things that are true here and worth checking elsewhere.

Every one of these is a mechanism rather than a promise, so you can confirm each of them on a free screen before you pay for anything.

  1. 01

    The screen is live, not polling.

    A paired screen holds a connection and derives what it shows from the schedule in real time. Change the board and the screens follow in seconds. There is no publish step, no playlist to re-download and no interval to tune.

  2. 02

    A channel is a real 24/7 timeline.

    Not a playlist. A channel is a named feed with a daily and weekly plan plus date-scoped overrides, so a board can hold Tuesday afternoons, a campaign can own one fortnight, and a screen tuned in follows its own clock all year without anyone touching it.

  3. 03

    The editor is built for a phone first.

    Below a laptop width the whole editor swaps chrome rather than shrinking: a bottom tool bar, a selection bar that navigates as a menu stack, and the deck one tap from the slide counter. Fixing a wrong price from the shop floor is the normal way to use it.

  4. 04

    AI is at every step, not one button.

    Describe the board in a sentence, or hand over the PDF you already print from, and the assistant drafts a real editable show. It stays available to reword, restyle or rebuild a slide by chat, and the same assistant answers product questions in the app.

  5. 05

    Any screen with a browser can play it.

    Android TV, Google TV, webOS, Fire TV, a Chromebox or a laptop in kiosk mode, paired by scanning a code with your phone. There is a native Android TV app too, downloaded as an APK from our own site rather than from Google Play. No media player box, no per-device licence, nothing to sideload.

Nothing to install, in the normal case: open the player URL in the screen's own browser and scan the code with your phone. If you would rather install an app, the native Android TV app is a free download from our own site rather than from Google Play, and a screen running it is on exactly the same plan as a screen running the browser.

When to buy something else

Where ChannelOS is the wrong answer for this.

ChannelOS has no pricing or promotions engine. It does not read a price file, does not integrate with a POS or an ERP, and does not know what an item costs, so a figure on a promo board is typed and a price changed in your systems will not change on the screen. There is no approval workflow either, so if customer-facing offer copy needs sign-off, that happens outside ChannelOS. There is no audience measurement, no proof-of-play reporting for an advertiser and no footfall attribution, so if you are selling promotional slots to third parties and have to report plays, buy a product with proof-of-play. ChannelOS fits your own promotions on your own screens.

Questions

Answered in full, because a half answer costs you a phone call.

How do I make an offer stop showing when it expires?
Place the offer board on a channel timeline with an end date. A channel is a named feed with a real daily, weekly and date-scoped schedule, so a campaign running to the thirty-first occupies exactly those dates and the ordinary board resumes on the first by itself. Nobody has to remember to remove it, which is the failure printed promotions have.
Can one promotion go live across every site at once?
Yes. Screens tune into a channel rather than being updated individually, and what a screen shows is derived from the schedule in real time, so editing or scheduling the campaign reaches every screen on that channel within seconds. The screens board then shows what each one is actually playing, which is how you check rather than assume.
Can I run a different offer at different times of day?
Yes. Boards sit on the hours you place them on, so a quiet-afternoon offer can hold the afternoon while the ordinary board takes the rest of the day, and the weekend plan can differ from the weekday one. Once set, it runs whether or not anybody is on site.
Does it get prices from our POS or price file?
No. There is no POS, ERP or price-file integration of any kind, so what is on the board is what someone typed. If promotional pricing has to be driven from your systems, a retail signage product with that integration is the right purchase.
Can I report plays to an advertiser who paid for a slot?
No. There is no proof-of-play reporting, no audience measurement and no impression counting, so ChannelOS cannot evidence that a third party's ad ran a given number of times. Selling slots to advertisers needs a product built for that. For your own promotions on your own screens it is not a limitation most people notice.
What does it cost to run promotions on several screens?
Per screen per month at the rates on the pricing page, with the first screen free forever. Free screens carry a ChannelOS banner that opens into a full slide roughly every two minutes, which on a customer-facing promotional screen is normally a reason to be on a paid plan.

More of these on Answers, which covers cost, hardware and what happens when the wifi drops.

When a box is the right answer

A screen that is already playing keeps playing if the wifi drops, but it needs the connection back to come up again after a power cut, because nothing is cached on the television itself. If a screen has to survive a long outage entirely on its own, buy a player from a company that sells one and ask them about local storage. That is a real reason to pay for hardware. Ours is not one of them.

Keep reading

The rest of the picture.

Boards you can remix: promotions & offers templates , each one opening in your own workspace in a single click.

Get one screen live first.

Pair a screen, put a board on it, and see whether the mechanism above holds before you pay for anything. The first screen is free forever.

Pricing shows what a second screen costs and what the free one leaves out.

Free screens show a ChannelOS banner, and about every 2 minutes it opens into a full ChannelOS slide; any paid plan removes both.

Sell it instead of buying it. The ChannelOS partner program pays 20% of what each business you refer pays us for their first 12 months, then 10% for as long as they stay. Free to join, nothing to stock.

See the partner program →